Impor­tance of Visual Information

Dec 22, 2022 | Thought

To market their pre­sen­ta­tion tool, Prezi uses the fact that 90% of all infor­ma­tion we take in comes through our eyes. Does a beau­tiful font per­suade you more than a soothing voice? A simple chart more than an alluring fra­grance? Does the quan­tity of infor­ma­tion beat the quality of it?